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Joseph J. White, Inc. is known for innovation. Each generation has contributed to the advancement of farming practices, efficiency, and stewardship.
Joseph J. White and/or his descendants …
- Wrote the first book on how to cultivate cranberries.
- Invented & patented the first sorting machine to sort out both rotten and frozen fruit.
- Was the first to intentionally plant a cranberry bog (neighbors called it “White’s Folly”).
- Started the highbush blueberry industry by being first to successfully cultivate these native berries.
- Were the first to market fruit with a cellophane (clear) top to let consumer see the product.
- Was the first local farm to offer educational and health benefits (1910) to its employees.
- Was home to the first Rutgers Research Field Station to research cranberries.
- Started the Tru-Blu-Berry Cooperative, the blueberry growers’ marketing coop.
- Became the first woman member (Elizabeth White) of the American Cranberry Growers Association -- the first and oldest cranberry grower association.
- Developed the current method of planting cranberries by disc-ing in vines with a bulldozer.
- Invented the first successful mechanical cranberry harvester, the Darlington Picker, which is still sold and used commercially today for dry harvesting for the fresh fruit market.
- Invented the first mechanical blueberry harvester.
- Were the first to use GPS guidance for sanding, harvesting, applications, etc., pioneering “micro-precision agriculture,” reducing pesticide risks and usage, and increasing efficiency.
A lot of history has been made here on our farm, which has led to our being on not only the New Jersey State Registry, but also the National Registry of Historic Landmarks. Joseph J. White, Inc. has always been, and continues to be very cutting edge and innovative. Continuing in that tradition, we are still making history here at Whitesbog … where history is harvested.
Copyright (c) 2008 Joseph J White Inc. All rights reserved.
